Before anyone reads your proposal, visits your website, or takes your call — they've already formed an opinion. Based on how you look. How you sound. Whether you feel like the kind of company they can trust with serious money. Most businesses underestimate how much their brand is costing them — not in design fees, but in deals that quietly go to the competitor that simply looked more credible.

We build premium brand identities for startups and modern companies that are ready to stop blending in and start being the obvious choice in their market.

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Our expertise

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We are a boutique design studio with 13 years of experience and 11 global design awards. We've built brands for government institutions including the Ministry of Tourism of the Republic of Bulgaria, international organizations including the German Space Agency, and global consumer brands including Ficosota and Heineken. We've worked with SaaS companies, startups raising capital, and founders who needed their brand to finally reflect the quality of what they'd built. Every project is handled personally — no account managers, no handoffs.

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Deliverables

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• Brand strategy and positioning
• Messaging workshop and brand discovery session
• Logo design — primary, secondary, and icon versions
• Color palette and typography system
• Visual language and brand motifs
• Tone of voice and communication direction
• Brand guidelines and style guide
• Social media and marketing asset direction
• Presentation and website brand alignment
• Scalable identity system for digital and print
• Final files delivered in vector (AI, EPS), high-resolution (PNG, JPG), and PDF formats
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Tools

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Figma for design and prototyping. Adobe Illustrator and Photoshop for visual identity and asset creation. Notion for brand guidelines documentation.
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Process and communication
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We begin with a strategic messaging workshop — a focused session to understand your company, your audience, your positioning, and where you want to go. From there we move through visual concept, identity development, and refinement — with clear milestones and your approval at every stage before we advance.

You'll hear from us regularly throughout. No long silences, no big reveals that miss the mark. Just a clear, collaborative process that keeps you informed and in control from kickoff to handoff.

Note: Font licensing costs may be additional and are not included in the base price.

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Who we've done this for

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• Government institutions and national agencies — including the Ministry of Tourism of the Republic of Bulgaria and the Bulgarian Small and Medium Enterprises Investment Agency.
• International organizations like the German Space Agency. Global food and beverage brands including Ficosota and sugar production groups operating across multiple markets. SaaS and tech companies building credibility in competitive spaces.
• Startups entering the market for the first time. Founders walking into fundraising conversations where perception is half the pitch. And businesses that had already built something great — but whose brand wasn't reflecting it.

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